86% of businesses with referral programs see revenue growth within two years. Here is how PayPal, Uber, and Robinhood used referrals to fuel...
How Dropbox, Airbnb, and Slack built their growth on referral marketing, and the practical framework any tech startup can use to replicate it.
Scayul is changing how tech startups find, activate and manage partner relationships. Here is a full look at the platform and the problem it solves.
A playbook for startup founders and partnership managers on how to run intro exchanges; select contacts, intro swap, and turn your network into warm...
Referral loops are the most durable growth engine in B2B SaaS. Here is how partner networks power the cycle and what it takes to make it compound.
How to build a partner commission model that drives referral activity and retains your best partners, with real examples from leading SaaS programs.
Partner networks convert at 25%. Enterprise cold calls close below 1.2%. Here is why partner-sourced deals win and how to build the infrastructure.
Reseller, referral, or affiliate? Each partner model serves a different stage and need. Here is how to choose the right one for your SaaS right now.
Not all tech partnerships are the same. Here is a breakdown of the 5 types every SaaS founder should know and how to pick the right one for your...
Cold outreach averages a 5% reply rate. Warm introductions via partners exceed 60%. Here is the data behind the gap, and how to close it.